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Characteristics of A Community of Practice (CoP)© Fred Nickols 2012 |
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Definition Communities of Practice (CoPs) are groups of people in organizations that form to share what they know, to learn from one another regarding some aspects of their work and to provide a social context for that work. Although the term "Community of Practice" is new, CoPs are not. Such groups have been around ever since people in organizations realized they could benefit from sharing their knowledge, insights, and experiences with others who have similar interests or goals. One of the best-known examples of a CoP was formed by the copy machine repair technicians at Xerox Corporation. Through networking and sharing their experiences, particularly the problems they encountered and the solutions they devised, a core group of these technicians proved extremely effective in improving the efficiency and effectiveness of efforts to diagnose and repair Xerox customers copy machines. The impact on customer satisfaction and the business value to Xerox was invaluable. Yet, for the most part, this was a voluntary, informal gathering and sharing of expertise, not a "corporate program" (however, once the company realized the value of the knowledge being created by this CoP, steps were taken to support and enhance the efforts of the group). CoPs Are NOT Teams or Task Forces Communities of Practice (CoPs) should not be confused with teams or task forces. A task force ties to a specific assignment. Once that assignment is completed, the task force disbands. A team ties to some specific process or function. A team is structured so as to deal with the interdependencies of different roles in that function or process. In team, roles and tasks often vary; in a CoP they are generally the same. Some additional distinctions are shown in the table below, which has been adapted from one appearing in an HBR article by Etienne Wenger (see the articles section on this site).
The Concept of A "Practice" A CoP is organized around a "practice." Three characteristics or qualities define a "practice":
What to Look For: Indicators of A Community of Practice Two indicators stand out from all the rest and are listed immediately below:
Additional indicators follow:
The Business Case for CoPs Ultimately, all companies seek sustainable competitive advantage -- in processes as well as in products and services. Many people see this as tied to a process of continuing innovation. In turn, innovation depends on human qualities such as curiosity, insight, ideas and determination. In the last analysis, innovation depends on people applying knowledge in ways that yield new solutions to old and new problems. Much of what people do in organizations occurs in the context of Communities of Practice. There is where best practices and innovations first emerge and where the solutions to shared problems are first identified. For this reason, many companies are determined to encourage, promote, and support CoPs, especially in areas, processes and functions where an edge in performance provides a competitive advantage (whether it be financial, operational or in the eyes of the customer). It takes time for CoPs to emerge, to flourish and to become productive. More important, they can't be mandated or managed in a heavy-handed way. CoPs, then, are an investment in the organization's future, not a quick fix to be applied for the sake of short-term gain. Most important, many will exist whether or not management chooses to encourage and support them; they are a natural part of organizational life. And that means they require a minimal investment on the part of the organization. The business case for CoPs is this: for a quite modest investment in terms of today's resources, organizations can reap huge rewards in terms of tomorrow's results.
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This page last updated on August 2, 2019 |